Video review | Restaurant Promotion in Vietnam
Take a look at what happened at the Restaurant promotion held in HCMC!
Restaurant promotion in HCMC highlights the versatility of EU Pork
From 1 to 14 November, EU Pork, The Smart Choice launched a two-week restaurant promotion in Ho Chi Minh City, bringing the exceptional quality and versatility of European pork to local diners through a partnership with four renowned venues: Madame...
Filipino consumers enjoy European Pork in nationwide retail promotion
In partnership with Landers Superstore, one of the country’s leading retail chains, EU Pork, The Smart Choice carried out a retail promotion across 15 branches nationwide, bringing high-quality European pork directly to Filipino consumers. The activity was launched with an...
Vietnamese delegation visits Spain and Portugal for EU Pork study trip
From 13 to 17 October, EU Pork, The Smart Choice organised the second edition of its Study Trip to Europe, welcoming a delegation of Vietnamese professionals for a five-day visit to Spain and Portugal. Following the success of the first…
Filipino delegation explores Spain and Portugal in second EU Pork study trip
From 22 to 26 September, EU Pork, The Smart Choice, carried out its second Study Trip to Europe, welcoming a delegation of nine Filipino professionals to Spain and Portugal. Following the success of last year’s inaugural edition, this activity once…
Tasting for professionals held in HCMC
On Thursday, 28 August 2025, 57 industry professionals, including importers, distributors, retailers, chefs, restaurant owners, and representatives from e-commerce platforms, gathered at the Sofitel Saigon Plaza Hotel in Ho Chi Minh City for an exclusive European pork tasting event organised...
EU Pork promotion reaches millions on Benlai e-commerce platform
From 25 August to 21 September, EU Pork, The Smart Choice carried out a 28-day e-commerce promotion on Benlai, one of China’s leading online platforms for premium meat and fresh food. The activity successfully brought high-quality European pork directly to...
EU Pork, The Smart Choice returns on the 8th CIIE edition
The campaign once again made its appearance at the China International Import Expo (CIIE). During this year’s edition, the campaign showcased the exceptional quality and diverse flavours of pork from Spain and Portugal to the domestic market through a series...
EU Pork, The Smart Choice returns to CIIE 2025
The 8th edition of the China International Import Expo (CIIE) will be held in Shanghai from November 5th to 10th. EU Pork, The Smart Choice will take part once again, with a booth located in pavilion 8.2 (booth number: 8.2A7-01),...
Deepening cooperation and strengthening trust: a Chinese delegation visits...
From 13 to 20 September 2025, the “EU Pork, The Smart Choice” campaign organised a study tour to Spain and Portugal for key Chinese importers and distributors. The visit aimed to strengthen cooperation and provide a deeper understanding of Europe’s…
