According to data from the Ministry of Agriculture and Rural Affairs, by the end of October, the country’s live pig population reached 387 million heads, an increase of over 20% year-on-year, recovering to 88% of the herd size at the…
Chinese average national wholesale pork prices (“three-way cross breed”) were trending down since August, when they peaked at 52.25 yuan per kilogram following a recovery on the supply and demand balance and efforts from the Chinese authorities releasing frozen reserves….
Since the outbreak that took place in June in a wholesale market in Beijing, Chinese authorities have turned their attention to frozen food imports, especially meat and seafood, in an attempt to eliminate the coronavirus threat from abroad after largely…
For two weeks starting on Friday, November 13th, four international cuisine restaurants in Shenzhen will have a “From Farm to Fork” menu available for consumers to taste different cuts of tasty EU pork. The menus include a variety of dishes,…
Preparations are at full speed for CIIE, taking place in Shanghai from November 5th to the 10th. After the cancellation of FMA 2020, CIIE will be the only trade fair for From Farm to Fork campaign in 2020. Several Spanish…
Four restaurants in Shenzhen will come together to provide the best dishes using European Pork from Spain and Portugal. They will have a “From Farm to Fork” menu featuring key pork cuts in different dishes; and decorations for a two-week…
The first three quarters of 2020 have seen pork imports of meat and offal soaring, as pork output in China has experienced falls for seven consecutive quarters and expectations for a swift recovery remain low. The latest data show a…
Tight supply market conditions have kept pork prices soaring in 2020 with small fluctuations due to the Chinese Government efforts to release frozen reserves and control food price inflation, but still well above previous years’ levels. From January to late…
Since the first recorded African Swine Fever case in the country in August 2018, China’s pig herd has been severely decimated. During 2020, with fewer outbreaks, the Chinese government has been trying to push for the rapid recovery of the…
The 35 days promotion at the e-commerce platform Benlai has been a success for European pork from Spain and Portugal in terms of reach, engagement from the audience, and sales. The promotion included the display of From Farm to Fork…
CAMPAIGN FINANCED 