EU Pork Exports to Vietnam Rebound in 2023
Driven by the demand of offal, exports of EU pork to Vietnam rebound in 2023 after a drop in 2022. The mid to long-term outlook of Vietnam as a market of pork consumers remains very positive with estimates of an...
China’s Pork Imports Grow 15% in Volume and 35% in Value in the First...
During the first five months of this year, China experienced a relevant increase in pork imports, witnessing a 15% increase in quantity. This growth stands in stark contrast to the 35% surge in pork imports by value during the same...
EU Pork, The Smart Choice campaign’s Retail Promotion
This year, the EU Pork, The Smart Choice campaign collaborated with Corner's Deli and Olé, encompassing several cities throughout China, in ten different stores. Consumers were able to find ham, ribs, belly, collar among other EU Pork cuts, in their...
EU Pork Masterclass Series 2023
EU Pork, Masterclass series 2023 have successfully finished! During the second quarter of the year, a series of six masterclasses were conducted in Wuhan, Tianjin, Shanghai, Nanjing, Chengdu, and culminated in Guangzhou. These activities provided an opportunity for over 240...
Video Review | Retail Promotion Opening event at Corner’s Deli
Take a look at the highlights of the opening event at Corner’s Deli Panyu store for EU Pork, The Smart Choice campaign’s retail promotion! Guests enjoyed European authorities opening remarks, games, cooking demonstrations, and four dishes featuring EU pork, but…
Video review | Masterclass in Wuhan
Eu Pork, The Smart Choice campaign’s masterclasses series has started! Witness the culinary journey of 40 chef trainees from Omick School as they take part in the first masterclass of 2023, held in Wuhan. Participants learnt about the characteristics of…
2023 Retail promotion with Corner’s Deli and Olé
The 2023 retail promotion has started! This year, EU Pork, The Smart Choice campaign is cooperating with Corner’s Deli and Olé in a total of 10 stores across China. An inauguration event will take place on Saturday, 3rd June 2023, at...
Upcoming Event: EU Pork Masterclass Series
EU Pork, The Smart Choice campaign, is delighted to announce a masterclass series offering a learning opportunity for culinary chefs across six prominent cities in China, including Guangzhou, Tianjin, Chengdu, Shanghai, Nanjing, and Wuhan. The inaugural masterclass will be held...
Video review | Tasting for Professionals in Xiamen
In this exclusive video review, we take you behind the scenes of a prestigious pork-tasting event that unfolded on the 12th of May, 2023. Held at the exquisite Marco Polo Hotel in Xiamen, China, this extraordinary event brought together professionals…
