Did you miss it? Horeca promotion in Shenzhen – Video review
On the past July 27th, a sensational Restaurant Promotion Opening Ceremony was held at Morton’s Grille in Shenzhen, featuring premium pork from Spain and Portugal as part of the “EU Pork, The Smart Choice” campaign. Let’s take a quick bite…
Tasting for Professionals in Xiamen
A tasting took place at the elegant Marco Polo Hotel in Xiamen, China, providing a remarkable opportunity for professionals from the region to indulge in the delectable flavours of European pork. On the 12th of May 2023, this event showcased...
Debut of campaign at WOFEX Manila Exhibition 2023
The EU Pork, the Smart Choice campaign will make its presence known at the WOFEX Manila Exhibition 2023, which is recognized as the largest and most influential agriculture and food show in the Philippines. Having successfully completed 22 editions, the...
Study Trip to Europe
Scheduled for September, the Study Trip to Europe holds great potential to significantly impact the perceptions of target professionals across various markets. The desired outcome will be achieved by bringing them to Europe, where they will have the opportunity to...
Restaurant Promotion in Shenzhen
In July, a total of four restaurants will participate in a campaign to promote the consumption of EU pork. These restaurants will showcase a variety of cuisines, including both EU and local specialties. The promotion will involve the use of...
Price Hike in EU Pork Origin Leads to Reduced Demand into the Philippines
The price of EU pork exports to the Philippines experienced an increase in the first four months of 28% for the swine meat and 35% for offal. As a result, the volume exported to the Philippines decreased 49% and 29%...
EU Pork Exports to Vietnam Rebound in 2023
Driven by the demand of offal, exports of EU pork to Vietnam rebound in 2023 after a drop in 2022. The mid to long-term outlook of Vietnam as a market of pork consumers remains very positive with estimates of an...
China’s Pork Imports Grow 15% in Volume and 35% in Value in the First...
During the first five months of this year, China experienced a relevant increase in pork imports, witnessing a 15% increase in quantity. This growth stands in stark contrast to the 35% surge in pork imports by value during the same...
