China presents a tasting event for professionals in Dalian City
On April 25th, "EU Pork, The Smart Choice" campaign will be hosting a tasting event tailored for professionals in the food industry. The activity is happening in the city of Dalian, a vital port city in China known for its...
Tasting for professionals in Manila
On its second year, EU Pork, The Smart Choice campaign is having an exclusive tasting event designed especially for professionals in Manila's culinary industry. This activity promises an enlightening and delicious exploration of European pork. Four specially designed dishes featuring...
EU Pork Masterclass Series 2024
EU Pork, The Smart Choice, is kicking off 2024 with a series of masterclasses across China. From February 29th to March 29th, chefs from six different cities will have the chance to gain deeper insight into the features of European...
Did you miss it? Horeca promotion in Shenzhen – Video review
On the past July 27th, a sensational Restaurant Promotion Opening Ceremony was held at Morton’s Grille in Shenzhen, featuring premium pork from Spain and Portugal as part of the “EU Pork, The Smart Choice” campaign. Let’s take a quick bite…
EU Pork, The Smart Choice campaign’s Retail Promotion
This year, the EU Pork, The Smart Choice campaign collaborated with Corner's Deli and Olé, encompassing several cities throughout China, in ten different stores. Consumers were able to find ham, ribs, belly, collar among other EU Pork cuts, in their...
EU Pork Masterclass Series 2023
EU Pork, Masterclass series 2023 have successfully finished! During the second quarter of the year, a series of six masterclasses were conducted in Wuhan, Tianjin, Shanghai, Nanjing, Chengdu, and culminated in Guangzhou. These activities provided an opportunity for over 240...
Video Review | Retail Promotion Opening event at Corner’s Deli
Take a look at the highlights of the opening event at Corner’s Deli Panyu store for EU Pork, The Smart Choice campaign’s retail promotion! Guests enjoyed European authorities opening remarks, games, cooking demonstrations, and four dishes featuring EU pork, but…
2023 Retail promotion with Corner’s Deli and Olé
The 2023 retail promotion has started! This year, EU Pork, The Smart Choice campaign is cooperating with Corner’s Deli and Olé in a total of 10 stores across China. An inauguration event will take place on Saturday, 3rd June 2023, at...
