Restaurant promotion is arriving to Chengdu!
The City of Chengdu will host a restaurant promotion from June 14 to June 27, brought to you by the EU Pork's Smart Choice campaign. This event will highlight delicious European pork for four weeks in selected restaurants. Each restaurant...
Industry professionals gathered to celebrate European Pork in Manila
On April 11, 2024, the "EU Pork, the Smart Choice" campaign's tasting event took place at the Manila Grand Hyatt Hotel. Professionals from the pork industry gathered to exchange experiences and get new insights into European pork. The event aimed...
EU Pork Masterclasses arrive at Ho Chi Minh City and Hanoi
EU Pork, The Smart Choice campaign brings masterclasses for the first time to Vietnam. The debut will be held in two major cities: Ho Chi Minh City (May 16th) and Hanoi (May 23rd). The cooperating school in this opportunity will...
China presents a tasting event for professionals in Dalian City
On April 25th, "EU Pork, The Smart Choice" campaign will be hosting a tasting event tailored for professionals in the food industry. The activity is happening in the city of Dalian, a vital port city in China known for its...
Tasting for professionals in Manila
On its second year, EU Pork, The Smart Choice campaign is having an exclusive tasting event designed especially for professionals in Manila's culinary industry. This activity promises an enlightening and delicious exploration of European pork. Four specially designed dishes featuring...
EU Pork Masterclass Series 2024
EU Pork, The Smart Choice, is kicking off 2024 with a series of masterclasses across China. From February 29th to March 29th, chefs from six different cities will have the chance to gain deeper insight into the features of European...
Did you miss it? Horeca promotion in Shenzhen – Video review
On the past July 27th, a sensational Restaurant Promotion Opening Ceremony was held at Morton’s Grille in Shenzhen, featuring premium pork from Spain and Portugal as part of the “EU Pork, The Smart Choice” campaign. Let’s take a quick bite…
EU Pork, The Smart Choice campaign’s Retail Promotion
This year, the EU Pork, The Smart Choice campaign collaborated with Corner's Deli and Olé, encompassing several cities throughout China, in ten different stores. Consumers were able to find ham, ribs, belly, collar among other EU Pork cuts, in their...
