The Philippines is one of the fast-growing economies in the region, with an estimated economic expansion of 6.0% in 2026 [1]. Although the country continues to experience a very changing context, it remains a market full of opportunities for European…
The Philippine pork sector continues to face a complex mix of recovery efforts, volatile prices, and strong import demand as African swine fever (ASF) and economic pressures shape production and trade. While local output shows signs of gradual recovery, persistent…
It is a key moment for the pork sector in the Philippines. The government, via the Department of Agriculture in the Philippines (DA) and in the voice of its Secretary General Francisco Tiu Laurel Jr. has recently proposed to modify…
The Philippines is one of the only ASEAN markets to record losses in production in recent years when by contrary the consumption of this meat has been rising steadily. While in 2012 the Philippine pork industry produced 3.08 million tonnes…
The Smart Choice campaign in China has just successfully completed the first e-commerce promotion of EU pork, which started on the 29th of March and until the 17th of April. This time we collaborated with Epermarket a well-established, trusted, and…
The start of the year is also the beginning of the renewed efforts of the European Pork industry from Spain and Portugal to share information and promote this key product in China, Vietnam and the Philippines where the market is…
Co-funded by the European Union
