16 Professionals gathered for a ham carving training in Guangzhou on July 8th. The event was led by two professional ham carvers, who presented the theory on the art of ham carving, the process and history of ham curing in…
35 professionals gathered for a tasting of EU pork products at Kempinski hotel in Beijing on July 5th. They enjoyed a set menu of three cuts of EU Pork from Spain and Portugal, while watching a live cooking demonstration of…
60 chef trainees from New East Cuisine Cooking school participated in the second round of 2022 masterclass series, which took place in Dalian. With the guidance of several experts, masterclass participants enjoyed a full day of learning about the characteristics…
60 chef trainees from New East Cuisine Cooking school participated in the third round of 2022 masterclass series, which took place in Guangzhou. Two expert chefs and one professional ham carver lead the participants through a series of theory and…
In order to increase consumer awareness and raise the number of activities that are directly aimed at consumers, European Pork, Excellence from Farm to Fork Campaign will take part in a “global foods” open day for consumers. The event will…
2022 will be a busy year in terms of tradeshows, the first one that the campaign will have presence on will be Anufood China 2022, where European Pork, Excellence from Farm to Fork Campaign will participate with a booth and…
EU ham is a ‘hero product’, spearheading the efforts to position EU pork as a quality product, trusted and recognised worldwide. The knowledge of this product among Chinese consumers is still low but it is growing rapidly, as shown in…
Co-funded by the European Union
